Tracking & Attribution for eCom stores
Steer your entire marketing budget in the most efficient way with the most accurate tracking & attribution software.
Inaccurate tracking and inferior attribution leads to massive inefficiencies that cause high cost of opportunity and burned marketing budget. We bring the efficiency back and help you scale strategically.
iOS 14.5, cookie consent and ad blockers limit almost every tracking technology, and it does not look like it is getting better anytime soon.
Getting a holistic view of your performance is time consuming because you need to calculate everything by yourself in sheets.
An overload of partly false statistics leads to analysis paralysis, preventing any meaningful decisions, and leaves you with more questions than solutions.
Our patent-pending AI technology lets you track every customer interaction on your website without invading their privacy (GDPR compliant). Track cross-device, cross-domain, cross-session - no cookies required - while combining multiple channels!
Get an holistic overview about the performance of your marketing spending. Customer Acquisition Cost, Marketing Efficiency ratio and many more important KPIs.
Individual reports per channel in order to allocate your marketing budget in the most efficient way based on the performance of each channel.
The data we provide can be displayed directly into the individual Ads Managers. This leads to a very convenient workflow for media buyers because no additional dashboards are needed to allocate budget.
Attribute all sales up to 90 days back. Say good back to tracking discrepancies due to longer sales cycles.
Analyse your sales based on different attribution models like “First Click”, “Last Click” and “Linear”. Additionally include all touchpoints from other channels in order to get full transparency of your performance. No over-attribution anymore.
Nowadays customer journeys are complex, however insightful. We provide you full visibility of your customer journeys in order to steer your marketing in the most efficient way.
Our revolutionary new technology.
After more than 18 months of development of our revolutionary new cookieless AI tracking technology. We can now proudly say, that we are the most accurate and advanced solution out there.
We incorporate platforms such as Shopify, Meta (Facebook & Instagram), Google Ads, TikTok, Pinterest and many more.
We are happy to do 1:1 comparisons against other tools. If they win, you get a goodiebag.
What our customers say about our AI Tracking Solution
"The data quality of Tracify is a real gamechanger. Not to be compared to Google Analytics or Facebook."
"Since we started using Tracify, I have the confidence that I am making our budget decisions correctly."
"Without Tracify we could have never scaled from 39k in spend in March to 237k in spend in May"
"With Tracify we had an uplift of 30% ad spend with the clients in the first two weeks because we just knew right away these are the ads that are performing well."
"Tracify gave us the opportunity to not cut high-performance ads faster which of course also results in a performance uptick."
"My recommendation for anyone working with Facebook who has a significant ad spend is to use Tracify to track your ad spend."
"The connection between, for example, influencer marketing and Facebook has never existed before. Tracify's multichannel tool is a lot of fun and indispensable for D2C brands to get an understanding of these connections."
"We really have a 60-80% deviation from what Facebook shows us in the data than what Tracify says, which is simply insane and absurd. Gamer Changer for our budget allocation."
"Today, we've more than doubled our budget, all based entirely on Tracify data."
"Great for a better understanding of attribution between different channels. Very valuable for our clients as well!"
Try Tracify risk-free and convince yourself, if our tracking & attribution software helps you steer your marketing in the most efficient way.
We leave no one behind. With our detailed academy, you learn everything about the optimisation with Tracify on the different channels.
No worries to harm any privacy protection. We are 100% GDPR-compliant and we will remain so.
Minimal effort for you. A few minutes to give us access to implement the tracking for you and we take care that everything runs smoothly.
If you win, we win. Therefore we take excellent support very serious. Based on your tier you get a dedicated support agent, own slack channel, media buying expert check-ins and more to ensure your success with Tracify.
Usually, we roll-out new valuable features every month. Our tech-team takes care that Tracify remains the best solution on the market.
Steer your marketing in the most efficient way.
We like to do “no-brainer” offers: Integrate Tracify, steer your marketing for 30 days with us and decide if its worth your investment.
Yes, we have a trial period of 30 days. During this time you can convince yourself that Tracify provides the value you are looking for. More information about the trial period in your demo call.
Yes, Tracify is GDPR-compliant. Data privacy is an important but also very complex topic. To cut a long story short: We anoymise all collected data and host them on servers in Germany.
Traffic platforms aren't truthful about their tracking to appear more attractive to advertisers. That is why experienced marketers use Tracify to optimize their budget efficiently and avoid being misled.
We track more accurately than any other tool on the market. You can track cross-device, cross-domain, cross-session - no cookies required - while combining multiple channels! Fully GDPR compliant.
Moreover, you can see how your customers behave between different channels and where your money is best spent.
There is a reason why many of the most aspiring e-commerce brands in Europe are working with us. We challenge you to test it out yourself!
No, we can not over-attribute because we only look at real data and do not model any conversions. Additionally we have over 50.000 functions in our code to ensure no over-attribution.
Our software integrates with the following systems:
✅ Shopify / Shopify (Plus)
✅ Shopware 5/6
✅ Magento v2 / Adobe Commerce
Currently, we are integrating other shop systems, and we will offer solutions for custom systems soon.
There is no technical experience required to set-up Tracify. We provide you step-by-step video and text instructions for implementation. Furthermore, our support team will answer all of your questions and supports you hands on.
No, we are solely focused on e-commerce right now.